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Terms and conditions applyag4 Media Facades
ag4
Product details
Format: Book
Pages: 175
Publisher: DAAB
Date Published: Aug 2006
Stock Code: 57249
Binding: Hardback
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Description
This colourful little book takes a look at 'media facades' around the world. The 'media facade'is atransparentdigital facade or screenwhichis used tofacea building or structureto enable advertising, entertainment, art or animation to be shownfrom it.It is both a communication and an advertising tool and can enable transmission of image and text onhuge proportions e.g. on the whole surface area ofa skyscraper. The idea was first developed by ag4 mediatecture company in 1992 and has become awidespread successacross the globe.
ag4 Media Facades takes us through the various types of 'media facade' and shows us how they are utilised in different cities around the world. The book is full of high quality photographs and the text is infive languages: English, German, French, Italian and Spanish.
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