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Effective Press Relations for Built Environment: A Practical Guide

Helen Elias

  • Format: Book

  • Pages: 190

  • Publisher: Taylor and Francis

  • Date Published: Nov 2006

  • Stock Code: 59407

  • Binding: Paperback

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Description

This guide explains how to establish press plans for firms and for individual projects, and how to actively develop a reputation by getting work published in the architectural, engineering and construction press. With its hands-on approach and comprehensive publications, architectural photographers and PR consultants listings, this book is an invaluable tool for new starters, or larger firms that want to take a more pro-active role in generating their own publicity, while also helping practices to get the most from their press relations consultant.

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About the Author

Helen Elias

Helen Elias is Marketing Director for Building Engineering at AECOM. She has spent her career working within the built environment sector as a journalist, marketing communications manager and independent communications consultant. She writes regularly for many key industry journals, and is the author of Effective Press Relations for the Built Environment: A Practical Guide (Taylor & Francis 2006).

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